Perplexity is reportedly distancing itself from OpenAI’s ad-based monetization strategy for chatbots, aligning with Anthropic’s approach. The AI search startup plans to focus on subscription and enterprise revenue, emphasizing user trust over advertising. This move comes as Perplexity expands its enterprise sales push, targeting organizations and professional users. Perplexity is reportedly distancing itself from OpenAI’s ad-based monetization strategy for chatbots, aligning with Anthropic’s approach. The AI search startup plans to focus on subscription and enterprise revenue, emphasizing user trust over advertising. This move comes as Perplexity expands its enterprise sales push, targeting organizations and professional users.
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