Genius Sports and FanCode have submitted bids for Indian Super League (ISL) and Federation Cup commercial rights, with Genius Sports offering a significantly higher amount. While the All India Football Federation (AIFF) favours Genius Sports’ larger upfront offer, ISL clubs prefer FanCode’s more sustainable financial structure, leading to a divergence in opinions on the long-term deal. Genius Sports and FanCode have submitted bids for Indian Super League (ISL) and Federation Cup commercial rights, with Genius Sports offering a significantly higher amount. While the All India Football Federation (AIFF) favours Genius Sports’ larger upfront offer, ISL clubs prefer FanCode’s more sustainable financial structure, leading to a divergence in opinions on the long-term deal.
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Explained: Why ISL clubs want FanCode over Genius Sports as commercial partner
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